The Bear Spring Summer 2024 collection is developed with a series of proposals that aim to engage not only nostalgic lovers of the brand, but also new generations: sharing, community, nature, passion, solidarity and friendship are the main cornerstones.
The collection comes to life from the idea, colors and washes of indigo waves. From the tyedye of the fabrics, in our shirts and swim shorts, the graphics refer to a single message: SURF LIFE.
There is no shortage of ties to California: black and white hibiscus and fluorescent graphics for the summer part. Every concept is found in the Beachwear part for an all-around total look.
SPRING / SUMMER 2024
COLLECTION
SPRING / SUMMER 2024
COLLECTION
SPRING / SUMMER 2024
COLLECTION
